Thanks Vlaiv, but I'm not sure I'm any the wiser. Are you saying it is not possible to tell whether the second part of my question can be answered because of the variables involved? I think you are saying that when someone on Youtube says that something is 10 billion light years away, they can't possibly know that?
Sorry if I seem like a numpty but my academic background is in the arts, so a lot of this is difficult for me to conceptualise.
...........Ah, I think I get it. So the light has travelled 10 billion light years from the object, and it doesn't matter how fast it is receding from the viewer. Then you need to add in the expansion of the Universe to know actually how far away it was when the light was emitted?